Charity & Entertainment Auctions

Entertainment and charity auction events, also known as 'auctiontainment', are an increasingly popular method of raising funds for a charitable cause, drawing attention to a newly launched product or adding an aspect of entertainment to a 'celebrity' function.

We recognise the role of charity and giving back. That's why we continue to offer a free benefit auction service to worthy causes. We use the magic of an auction to help organisations such as yours raise much needed funds. We assist dozens of organisations each year with their fundraising charity auctions - with bids running into several millions.

The objective of conducting an auction is to raise as much money as possible. Only a professional auctioneer has the experience and ability to whip an audience into a bidding frenzy. Additionally, auctions at events or functions also need to be highly entertaining. The professional auctioneers from Auction Alliance, South Africa's largest auction company, will not only ensure that the highest prices are achieved but they will also entertain.

Our various auctioneers have raised tens of millions of Rands conducting some of this country's most high profile and important charity auctions. These auctions are a phenomenal source of income for cash-strapped welfare organisations. This service is provided gratis as a philanthropic gesture.

Although these auctions are often star-studded, fun events, we are always aware of our social responsibility to the South African community.

For more information on having your own charity auction contact Ariella Kuper at our office.